Unexpected Attention
In June 2025, a single Instagram reel turned a small Fort Collins farm into one of Colorado’s most talked-about summer stops. Garden Sweet, a pick-your-own flower and berry farm saw a sharp jump in visitors after content creator Kate Zittergruen, who posts under the handle @katekeepswild, shared a video walking through the farm’s peony-picking experience and pricing.
The video showed the farm’s admission structure — $5 general entry, plus $20 for a bouquet-picking add-on — and quickly circulated across Colorado social accounts, drawing visitors from across the Front Range. Local radio station K99, which covers Northern Colorado news, was among the first outlets to pick up on the video’s reach, publishing a story on it within days of the reel going up and independently confirming the same pricing details shown in the clip.
Lasting Interest
More than a year after the original post, evidence suggests the farm’s viral moment translated into sustained, rather than fleeting, interest. Garden Sweet Farm was named one of eight favorite Front Range U-pick spots in a June 2026 roundup published by 5280 Magazine, and the farm’s online ticketing has since expanded beyond the original bouquet cup to include a $60 “Flower Bucket” option — a sign of sustained enough demand to justify a new price tier.
The farm itself continues to post actively about picking season on its own channels, suggesting it has leaned into, rather than away from, the attention the original video brought.
Posts like these indicate the farm has kept promoting its pick-your-own model well beyond the original viral window, rather than treating last year’s surge as a one-time event.
How to Verify and Measure Impact?
The pricing and hours referenced across these posts were cross-checked against Garden Sweet Farm’s official ticketing platform, which lists current admission and add-on pricing. The farm’s inclusion on 5280’s list was confirmed directly on the magazine’s website. K99’s original coverage independently verified the same pricing shown in Zittergruen’s video, offering a second source beyond the video itself. The Facebook post above was located by browsing the farm’s official page directly, rather than through search.
Whether the sustained attention has meaningfully changed the farm’s sales, staffing or social media strategy since the original video — as opposed to simply continuing to draw curious visitors — has not yet been independently confirmed. Reaching Zittergruen and/or Kafka directly for comment is the next step planned to confirm or further verify these details.
The Flower Press 
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